Protect Your Practice Brand
After promoting a positive practice brand for decades, it’s understandable to feel upset when a disgruntled patient makes negative comments about you. Some folks won’t like the looks of your office. Others won’t like your treatment approach. And no matter how well trained and experienced you are, this can’t always be avoided or clinically managed.…
Buff Up Your Brand
Some folks haven’t thought about their brand image in years. Your professional role and reputation can change and so can you, but these things need to remain in close alignment. For example, you always have a right to revive your cherished hippie look, but expect clients and colleagues in your ultra-conservative field of work to…
Manage Session Stress In Clinical Practice
You’re the expert, so you know the importance of managing the stress of a busy schedule of sessions when you’re in private practice. Day after day of spending long hours alleviating people’s problems and traumas can take its toll on you. Limit this cost by controlling your time and activity tightly. Maintain The Frame As…
Take Time To Decompress After Work
There’s something to be said for commuting to and from work: the travel gives you time to decompress before you head into the hassles that wait for you at home. Sure, there are rush hour headaches on the road, but start looking at this “free” time as “me” time and you’re likely to start feeling…
Help Couples In Conflict
While many couples are toasting their love this time of year, others are caught in conflict. Couples in conflict need help improving communication and identifying effective solutions to their problems. Some need to learn when it’s time to call it a day and move on. If you enjoy working with couples, there are a range…
Attracted To You Or What You Do?
Is romance in the air? Contrary to popular belief, successful people enjoy being in a relationship like anybody else even though the demands on your time and attention often make this difficult. But some wooers are attracted to you simply because of your success. So, before you take the plunge, assess their motives. Make sure…
